Mike Zovath, the Answers in Genesis Executive Responsible for Museum Operations
The Marketing of Bedrock
One of three different billboards that cover the major interstates within a 100 mile radius of the Creation Museum
In a nation where superb marketing has created fortunes for the inventors of such unlikely products as ginzu steak knives, it's little wonder that American marketing techniques appear to be well on their way to creating a financial success for the "dinosaurs co-existed with man" fantasy embodied in the Creation Museum
Slick, professional, and highly coordinated are the words that best describe the Answers in Genesis marketing efforts.
From their award winning web site, to their magazine, to every aspect of the Creation Museums marketing, Answers in Genesis has not hesitated to secure top talent in graphics, advertising, and public relations.